A retail meat store specializing in traditional style meats. The anticipated location is in downtown Cleburne, Texas along Buffalo creek. Cleburne has a population of approximately 30,000. We will be producing all the basic cuts of beef, pork and chicken. This will include hand cut bone in and boneless portioned cuts, sausages and by products of the trimmed cuts. Our plan is to offer both smoked and uncooked food. The purpose of thes business plan is to secure funding to open this business. The keys to our success will be: 1) buy the best product available 2) negotiate the best pricing possibel 3) provide quality products at a resonable price 4) provide Texas/locally raised products 5) keep expenses as low as possilbe 6) be aware of customer/community needs We fill our projected sales are $10000 to $14000 per week. We have set a goal of 18 to 22% margin on our finished raw material. Finished raw material costs will included meat, packing, labor and spices.

Click in the text box above and type your own text into it. Keep it short. This summary is the doorway to the rest of your plan. Get it right or your target readers will go no further.

Remember, match your plan to your purpose. This is business, not writing class. If you're selling an idea, hit the highlights, make it exciting. Cite growth rates, opportunities, and competitive advantage. If you're just exploring an idea for yourself, say so in the summary.

As a general rule in a real business plan, your first paragraph should include your business name, what it sells, where it is located, and the nature and purpose of the plan. You might also refer to the keys to success, or at least summarize them briefly.

Another paragraph should highlight important points. Projected sales and profits are normally included, as well as unit sales and profitability. Include the news you don't want anyone to miss. That might be an important strategic focus for the plan, new product or service, or something else. In some businesses, it might be taking on new partners, new investment or new expansion, or even cutting the expenses and preparing the business for hard times.